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— Italian premium lifestyle brand uses PLM software to fuel international growth —
LOS GATOS, Calif., April 28, 2015 – Furla, the Italian fashion company of premium leather goods and accessories, has selected Centric Software to provide its product lifecycle management (PLM) software.
The company will use the Centric 8 PLM software for fashion, luxury, retail and consumer goods to help execute its international growth plan. Centric 8 will serve as a key component in Furla’s re-design of its product development and supply chain processes.
“The Centric PLM software will increase Furla’s efficiency by improving internal and external collaboration with the company’s manufacturing platform and suppliers. Deeper, more comprehensive collaboration among Furla’s style, merchandising and product development teams will assure that on-trend products reach their international markets on-time,” explains Eraldo Poletto, CEO of Furla.
“The opportunity to work with the Furla brand – a true expression of authentic Italian style – is an opportunity to make a real difference in the growth of this iconic company known for elegance and creativity,” says Chris Groves, president and CEO of Centric. “The Centric 8 PLM solution, designed especially for fashion, luxury, retail and consumer goods, will help Furla achieve its global goals.”
Furla (www.us.furla.com)
A company founded in 1927 in Bologna, Italy, Furla is one of the major players in the worldwide leather goods market, standing for its strictly made-in-Italy creativity. The company is present in 100 countries with 398 single-brand shops situated on the most prestigious international shopping streets, in a distribution network with more than 1,000 official points of sales, and in important growing channels such as travel, retail and e-commerce. Each product is produced in the spirit of excellence and high quality, with an exceptional value for the price, continuing the great tradition of Italian craftsmanship.
Centric Software, Inc. (www.centricsoftware.com)
Centric Software is a leading provider of product lifecycle management (PLM) software for retail, apparel, footwear, luxury and consumer goods companies. The Centric 8 PLM suite delivers easy-to-use functionality to manage critical, inseparable business processes, including product development, sourcing, business planning, quality management and collection management. Centric 8 implements and delivers value rapidly using an Agile DeploymentSM methodology. Centric received the Frost & Sullivan 2012 Global Product Differentiation Excellence Award in Retail, Fashion and Apparel Product Lifecycle Management (PLM). Red Herring named Centric to its North America and Global Top 100 lists for 2013. WhichPLM recognized Centric as the overall PLM market leader for fashion in its 2012-2013 Annual Review.
Media Contacts:
North America: Mary Nowak, Talking Points Professionals, +1 970-416-8877, mnowak@talkingpointspro.com
Europe: Mariateresa Rubino, Simply MOD, +39 389 457 3163, mariateresarubino@simplymod.it
Centric is a registered trademark of Centric Software. All other brands and product names may be trademarks of their respective owners.
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