October 7th, 2024

Faryl Robin Steps Up Efficiency with Centric PLM

Footwear company partners with Centric Software to build foundational digital infrastructure

CAMPBELL, Calif., October 8, 2024 – Centric Software® is pleased to announce women’s footwear brand Faryl Robin has selected Centric PLM™ to drive greater efficiency and streamline data management. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products such as fashion, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to achieve strategic and operational digital transformation goals.

Founded in 2000 by footwear designer Faryl Gilston, Faryl Robin is dedicated to offering accessible, fashionable and comfortable footwear for women. Collaborating closely with leading retailers, Faryl Robin designs and develops bespoke footwear collections, producing over 1,000 unique SKUs annually. Major retail giants like Walmart, Target and Amazon Essentials are primary customers highlighting the brand’s commitment to quality and innovation.

With volumes of product-related data to juggle, Faryl Robin decided to invest in a PLM solution to systematize data management and empower more informed decision-making.

“We wanted to build a database to better collect information around the work that we’re doing. As we move towards a world where AI and reporting tools are becoming more sophisticated, we need to keep pace internally with the data we’re collecting.” explains Gabe Biolos, head of Innovation & Technology at Faryl Robin. “PLM is a piece of digital infrastructure that will not only enhance our workflows today, but help us realize some of our longer-term innovation goals as well.”

After carefully evaluating options, Faryl Robin was drawn to Centric PLM for its user-friendly interface. “We chose Centric because it has a flexible configuration that we can shape to our needs,” says Biolos. As the most configurable PLM software available, Centric PLM allows adjustments on the fly to meet the evolving demands of teams and products. Adaptability ensures the Centric PLM platform remains effective and aligned with specific and unique team requirements.

The implementation of Centric PLM promises to bring significant improvements to communication within Faryl Robin, both internally and with external stakeholders. Biolos envisions a future where common design libraries and assets are shared across the company reducing inefficiencies. “We’ll have better visibility, be able to ensure versions are stored more effectively and have fewer email chains for feedback, which will help us be more efficient,” he explains.

Integrating Faryl Robin’s vendors into Centric PLM is expected to streamline collaboration and significantly boost the company’s sustainability initiatives. By leveraging Centric PLM’s material tracking capabilities Faryl Robin can monitor and manage their resources more effectively. “Integrating with our vendors will enable us to have a greater level of transparency and supply chain-focused information to support our sustainability initiatives,” Biolos adds. This enhanced data-driven approach is a key step toward fostering stronger partnerships and achieving the company’s long-term sustainability goals.

As the partnership with Centric PLM unfolds, Biolos is optimistic about the transformation it will bring to Faryl Robin. “Faryl Robin has been going through a lot of positive change over the past few years. In another year or two, it feels like we’ll be operating in a really different, much more streamlined way, so stay tuned!” he concludes, excited about the future possibilities.

“We’re very happy to announce that Faryl Robin has selected Centric PLM,” says Chris Groves, CEO of Centric Software. “We look forward to working with the Faryl Robin team to create a strong digital foundation that will enable them to build greater efficiency, collaboration and productivity throughout the business.”

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Faryl Robin (www.farylrobin.com)

Faryl Robin empowers women by blending stylish design and comfort, enabling them to express their individuality with confidence. We specialize in creating fashion-forward footwear for independent, creative women who love fashion. Our organization thrives on the same creativity and passion we instill in our designs, fostering a dynamic and inspiring workplace. At Faryl Robin, we encourage boldness, authenticity and enjoying the journey. “We will empower women who want to be true to themselves by offering footwear that incorporates innovative thinking, thoughtful design and high value. We aim to improve the lives of all those we touch, in pursuit of our mission.

Centric Software® (www.centricsoftware.com)

From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-replenishment platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home and related goods like cosmetics & personal care as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products.

Centric PLM™, the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
Centric Planning™ is an innovative, cloud-native, AI solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance, including SKU optimization, resulting in an up to 110% increase in margins.
Centric Pricing & Inventory™ leverages AI to drive margins and boost revenues by up to 18% via price and inventory optimization from pre-season to in-season to season completion.
Centric Market Intelligence™ is an AI-driven platform giving insights into consumer trends, competitor offers and pricing to boost competitively and get closer to the consumer, with an up to 12% increase in average initial price point.
Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time.

Centric Software’s market-driven, best-of-breed solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.